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Estrellita “Lo” Berry, M.A, the former President and CEO of REACHUP, Inc., Lo is Affiliate Faculty, University of South Florida, College of Public Health, Department of Community and Family Health and the Immediate Past President of the National Healthy Start Association Board of Directors. She is Project Director and Principal Investigator for Central Hillsborough (Federal) Healthy Start and Co-Investigator of the National Institute on Minority Health and Health Disparities (NIMHD) of the National Institutes of Health grant program, Toward Eliminating Disparities in Maternal and Child Health Population.

Lo serves on the Boards of Hillsborough County Healthy Start Coalition, and March of Dimes, Florida Bay Division. In 2005, Lo assisted in championing Florida Legislation HB1269 creating a statewide practice collaborative to examine racial disparities and infant mortality, The Black Infant Health Practice Initiative (BIHPI). Lo has co-authored numerous publications . Lo received her undergraduate degree in Clinical Psychology and Masters in Education and Community Counseling at the University of Evansville, Evansville Indiana. She is a wife and mother to a son.

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