Vision

The vision of REACHUP, Inc. is to be known as a nationally recognized center of excellence, assisting in creating a community where there is equality in healthcare and health for all families.

Mission

The mission of REACHUP, Inc. is to advocate for and mobilize resources to help communities achieve equality in healthcare and positive health for families.

Goals

To build community capacity aimed at improving racial and ethnic equity in healthcare and positive health outcomes for families in the Tampa Bay region by one half percentage point annually.

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Our Core Values

Integrity

Commitment to the highest standards of honesty, fairness, professional and scholarly conduct.

Respect

The dignity of individuals with whom we collaborate.

Excellence

High quality practice and customer service.

Social Justice

Creating social and health equity with compassion for all by making organizational resources available.

Accountability

Assurance of responsible stewardship of organizational resources and assets.

Collaboration

Internal and external collaborative relationships and activities.

Innovation

Thriving on creativity and ingenuity in leading the way to a new and better future.

Community Leadership & Engagement

Community leadership and participation in defining and achieving organizational goals.

Diversity

The welcoming of the diversity of opinions, backgrounds, perspectives and approaches.

Education

The sharing of knowledge that fosters growth and development for the benefit of community.

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